"Introducing 'We Are Amsterdam - so alive': a photography project celebrating the people who make Amsterdam unique. Join us as I capture at least 80 portraits of Amsterdammers from all walks of life, showcasing the diversity and richness of our city. Follow the journey and be a part of the story."
#WeAreAmsterdamSoAlive
#InsideOutAmsterdam
Inside Out Action
London, Paris, Kyiv, New York...Amsterdam!!
About the organization
After winning the TED Prize on March 2, 2011, the French-artist JR launched the Inside Out Project, in his first TED Talk. Using his own artistic practice as inspiration, this participatory platform helps individuals and communities to make a statement by displaying large-scale black and white portraits in public spaces. Through their “Actions,” communities around the world have sparked collaborations and conversations.
Over the past decade, almost 500,000 people spanning across 148 countries and territories have participated in the Inside Out Project. Thanks to participants' donations, the project has reached all of the continents, with over 2,000 actions created. Actions have revolved around a range of topics: diversity, community, feminism, racism, climate change, education, children’s rights, and art are just a few of them. Posters are displayed in outdoor spaces that are visible to the public. These Group Action installations are documented, and shared online.
Together we can turn the world inside out!
Read more about JR and the Inside Out project HERE
MY PROJECT
"WE ARE AMSTERDAM - SO ALIVE!"
From the dreamy canals to the bustling streets, Amsterdam is a city like no other. But what truly makes it special are the people who call it home. 'We Are Amsterdam' is a photography project on a mission to capture the diverse and unique stories of at least 50 Amsterdammers from all walks of life. From artists to entrepreneurs, immigrants to people who were born here, we'll be showcasing the richness and beauty of our community. The reason why I stayed in Amsterdam is because here I can be whoever I want to be and no one judges - that feeling is what I want to give back to the city and to the people.
Join us on our journey as we bring to light the people who make Amsterdam the amazing city it is.
What do you feel when I say 'Amsterdam'?
STEP BY STEP
WHERE I AM NOW AND WHAT IS AHEAD
01
Action created and now visible on the Inside Out website
I created my Action, pitched my idea and got accepted! Let's make visible what makes this city so special - its people!
An action of the people, from the people to the people of Amsterdam and a message to the world!
You can check out my action by clicking HERE
02
Contacting the municipality to find a location
Currently I am working on getting in touch with the municipality of Amsterdam to find a location. Tips and ideas of all kind are welcome!
Update June: It's been months and I didn't get responses yet. Not giving up though because I know what this project means to people! :)
03
Making the portraits
I was walking through the streets of Amsterdam taking over 50 portraits and listening to each and every story.
I already shared some stories on my Instagram as reels, goosebumps!
Update June: I received so many heartwarming mails from the participants, it was such a blast and so emotional to hear your stories and share them. I hope i can give your stories a platform soon.
I even worked together with the Videographer Willem Roos to capture the moments for the documentary which will be produced about the Amsterdam Project to inspire artists, Amsterdamers, dreamers.
All portraits are a wrap!
04
Print time!
I will send the portraits to New York where they will get printed and shipped to Amsterdam after!
05
Let's make them visible!
The prints arrived 14.06.23 from New York in Amsterdam!!!
Now it is time to collect all members to paste their own portraits at the location and making their faces, stories and smiles visible!
Let's show Paris, London, New york how Amsterdam does community art projects!
The Dam? Museumplein? Vondelpark? Sarpahti...?
Send your ideas.